GullyHR
Marketing, Advertising and Creative

HR Analytics and Management Reporting for Marketing, Advertising and Creative

A short monthly pack management actually reads.

What this looks like in marketing, advertising and creative

The parts of hr analytics and management reporting that are specific to this sector, rather than general.

Agency HR Dashboard

Capacity and churn, monthly.

What this covers
  • Headcount by function and level
  • Utilisation
  • Overload flags
  • Freelance spend
  • Open positions
  • Time to hire
  • Attrition by function
  • Promotion counts
  • Employee cost as share of revenue
  • Training completion

The general method — what hr analytics and management reporting covers, the questions it answers and what an engagement produces — is the same whatever the sector, and is set out on the hr reporting and analytics page. What is above is the part that differs for marketing, advertising and creative.

Where to start

Most engagements begin with a review of how this runs in your business today, then a written process and the sequence to implement it.

See all HR topics for marketing, advertising and creative, or another industry.

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