Placement Officer job description
A placement officer connects the students of a college or training institute with employers. The role builds company relationships, prepares students for selection and manages campus drives from invitation to offer.

Why the role exists
Students and parents judge an institute by where its graduates get jobs. The placement officer builds a list of employers, prepares students for tests and interviews, and runs drives on campus or online. They report to the principal, director or placement head and work with department heads and the training team.
What the person does
- Contact companies, alumni and industry bodies to invite them for campus drives, internships and talks.
- Collect job descriptions and eligibility conditions from employers and share them with eligible students.
- Plan each drive including rooms, schedule, test slots, interview panels and student movement between rounds.
- Maintain student records, resumes and placement status in a sheet or placement portal.
- Organise mock tests, group discussions, resume clinics and mock interviews with the training team.
- Coordinate with department heads on timetable changes so students can attend drives without losing classes.
- Collect offer details and feedback from employers and students after every drive.
- Report placement numbers, employer lists and gaps to the principal each term.
Skills and tools
- Building and keeping relationships with HR teams of local and national employers
- Planning drives, panels and logistics for large groups of students
- Resume review and interview coaching
- Spreadsheets and placement portals for tracking students and employers
- Clear email and phone communication with companies
- Understanding of entry-level job roles in the courses offered
- Honest communication with students about their chances
- Presentation to employers, parents and management
Education and experience
Preferred, never a bar: equivalent experience counts.
- Graduate or postgraduate degree, preferred, with business or HR background an advantage, or equivalent experience
- Experience in campus hiring, recruitment, sales or institute placement, preferred
- Existing contacts with employers in the sectors relevant to the courses, preferred
- Comfort with presentations, spreadsheets and online interview tools
How the work is judged
- Number and quality of employers engaged compared with earlier years
- Share of eligible students who reach interviews and receive offers
- Smooth conduct of drives and feedback from visiting employers
- Accuracy and timeliness of placement records and reports
- Student and department feedback on preparation and communication
Where the role can lead
- Head of placements or training and placement for a group of institutes
- Corporate relations or alumni relations manager
- Campus recruiter or talent acquisition specialist in a company
Interview questions to ask
Ask every candidate the same questions in the same order and score them against written anchors, so the decision rests on the work and not the impression.
- How would you bring five new employers to a college they have never visited?
- A company cancels a drive two days before. What do you tell students and what do you do next?
- How do you help students from weaker courses or backgrounds get shortlisted?
- Walk us through planning a campus drive with three rounds and two hundred students.
- A parent complains that a company took students from only one department. How do you respond?
- How do you stay honest with students about offer chances without discouraging them?
Hiring tips for this role
- Ask for a list of employers the candidate has personally brought in and who they spoke to. Claimed contacts are easy to exaggerate.
- Check results, not just effort. A placement officer should be judged on offers and employer repeat visits, not number of calls made.
- Agree what the institute will not promise to parents or students. Pressure to overstate placements creates problems later.
- Test spreadsheet and planning skills with a short drive-scheduling exercise. Drives fail on logistics more often than on employers.
Questions about hiring a placement officer
No. The officer coordinates, but results also depend on course quality, department support, soft-skills training and the institute's reputation. Share goals with department heads so the work does not rest on one person.
It helps, especially recruitment or sales experience, since the work is relationship building. Institute placement experience is also valuable. Judge the candidate on employer contacts and drive handling, not only on the title.
Look at employer relationships, quality of offers, student preparation and records, not just headline numbers. Market conditions and course mix affect outcomes, so compare against the institute's own earlier years.
GullyHR agrees the job description with you, finds and screens candidates for the permanent role and supports the offer. Your principal or director meets the shortlist and makes the final choice.
Hiring a placement officer?
GullyHR runs talent acquisition for permanent roles. We agree the job description with you, find and screen candidates against it, and support the offer through to joining. We recruit permanent employees. We do not supply contract or temporary staff.